Best Tips Concerning Professional Headshots For Your New Jersey Business:
Unfortunately the saying “don’t judge a book by its cover,” is a saying that potential customers do not pay any attention to when looking at a business. A company’s image carries a lot of weight, when it comes to headshots, first impressions are everything. A photo in well dressed attire such as a suit, a backdrop or planned background, and good lighting shows much more professionalism than a photo with casual attire, a poor setting, and bad lighting. For this reason it is important to stray away from pictures from an iphone and hire a well established professional photographer such as Alex Kaplan from AK Photography and Video located in New Milford, Bergen County (conveniently near larger towns/cities such as Hackensack, Englewood, and Newark.)
The benefits of getting your headshot professionally taken outweighs the costs when you stop to think what you can use the portraits for. In the technological world we live in today, social media is becoming increasingly popular allowing businesses and corporations in New Jersey to spread their name in different and more efficient ways. A 2012 report from eMarketer found that 82% of consumers trust a company more — and 77% are more likely to buy from a company — if the founder uses social media. Given these statistics, the importance of headshots in a Bergen County NJ businesses becomes more drastic because they have a greater number of potential customers via the internet as opposed to just from business cards and word of mouth. To add to that, corporate headshots can be done very quickly and do not take a long time out of your busy schedule.
All in all, as a New Jersey business owner you represent your company. Having professional executive headshots taken builds up your business as opposed to poor images that might give your business a poor reputation. They also take little time and the benefits to come from it are greater than the costs and will guarantee more success for your New Jersey business.